When news of a criminal conspiracy makes headlines across the nation, people pay attention and wait hungrily for the next juicy details. Every company, government, and individual involved must spring into action to fix what may have gone wrong. Sounds familiar? The college admissions bribery...
The role of today’s PR professionals is much different when compared to only a few years ago. The industry is noisy thanks in part to social media and the number of journalists continuing to decrease. But, for every challenge faced by a PR pro there...
In fall 2018, Trifo was spun out of a larger company, PerceptIn, that had developed highly advanced robotics. PerceptIn management split the company into two: PerceptIn would focus on robotics for business applications, Trifo would focus on consumer applications. As a result of this...
April Fools' Day caused skepticism throughout the internet causing many of us to fall victim to these annual PR stunts....