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Tim Johnson

Tim Johnson

For more than 30 years, Tim has helped companies ranging from startups to the Fortune 500 in industries as diverse as agriculture, consumer electronics, financial services, many shades of tech and more. Prior to starting UPRAISE, Tim was the managing director of...
Why You Should Amp Up Marketing in a Recession

Why You Should Amp Up Marketing in a Recession

Starting in May, a few clients contacted us to let us know they were receiving pressure from their investors to cut budgets in advance of the anticipated recession. This has proven to be very short-sighted advice and we were able to convince some clients this would be...

Optimizing Marketing Budgets during Ongoing Disruption

A frequent question we’ve received from clients as we work with them to put together 2022 plans and budgets is, “how do I best allocate my budget, people, and resources” while their markets continue to be disrupted by COVID. Marketing teams need to continuously...