by Tim Johnson | Apr 13, 2026 | Blog, Featured, Public Relations
A strong press release email can determine whether a journalist opens your pitch or ignores it entirely. Journalists receive hundreds of emails every day. Attracting their attention to your press release requires research, creativity, personalization, brevity and...
by Tim Johnson | Apr 6, 2026 | Blog, Featured, Public Relations
Media relations strategy is what separates brands that consistently earn meaningful coverage from those that struggle to break through. In today’s noisy world, where the average person receives approximately 5,000 message points each day, effective media relations is...
by Tim Johnson | Feb 16, 2026 | Blog, Crisis Management
Developing a crisis management strategy before trouble strikes is one of the most important responsibilities of organizational leadership. Most organizations at some point will go through a crisis: a senior executive launders money, a hurricane destroys a facility, or...
by Tim Johnson | Dec 15, 2025 | Blog, UPRAISE Perspective
A Year of Positive Change at UPRAISE This has been a year of positive change at UPRAISE. I’m excited to recap the year and look forward to the year ahead. Joining Forces with rbb Communications In February, rbb Communications, a Miami-based integrated communications...
by Tim Johnson | Aug 18, 2025 | Blog, Public Relations
Communications agencies, like most businesses, grow through organic expansion and acquisition. Each strategy has its benefits. Organic growth demonstrates there is genuine demand for the agency’s services, a loyal client base is in place and robust internal...