by Valeria Carrillo | Nov 13, 2023 | Conference Prep, Blog
CES is the world’s biggest, most influential tech conference, taking place in Las Vegas from January 9-12. This year’s theme is All Together. All On and we’re expecting a massive audience with companies going all in about the hottest tech topics, including artificial...
by Valeria Carrillo | Aug 21, 2023 | Digital Marketing, Blog
On average, email drives a return on investment (ROI) of $36 for every dollar spent, higher than any other channel. Email marketing proves to be a pivotal tool to include in your marketing efforts. Whether you want to increase your brand awareness or build customer... by Valeria Carrillo | Apr 3, 2023 | Crisis Management, Blog
Waffle House is known for its tasty breakfast menu, dedication to 24/7 service and, surprisingly, for its natural disaster preparation. So much so that former Federal Emergency Management Agency (FEMA) administrator, Craig Fugate, coined the term “Waffle House Index”...
by Valeria Carrillo | Aug 8, 2022 | Blog, Digital Marketing
Lead generation is a top priority if you want your business to grow. And for businesses hoping to see an uptick in lead generation, UPRAISE has a question for you: when’s the last time you’ve refreshed your website? Optimizing your website is essential to getting high...
by Valeria Carrillo | May 16, 2022 | Public Relations
Although public relations and marketing often share the same short- and long-term goals and overlap in some activities, some differences exist. Marketing: The action or business of promoting and selling products or services, including market research and advertising....