by Valeria Carrillo | Aug 21, 2023 | Digital Marketing, Blog
On average, email drives a return on investment (ROI) of $36 for every dollar spent, higher than any other channel. Email marketing proves to be a pivotal tool to include in your marketing efforts. Whether you want to increase your brand awareness or build customer... by Valeria Carrillo | Apr 3, 2023 | Crisis Management, Blog
Waffle House is known for its tasty breakfast menu, dedication to 24/7 service and, surprisingly, for its natural disaster preparation. So much so that former Federal Emergency Management Agency (FEMA) administrator, Craig Fugate, coined the term “Waffle House Index”...
by Valeria Carrillo | Aug 8, 2022 | Blog, Digital Marketing
Lead generation is a top priority if you want your business to grow. And for businesses hoping to see an uptick in lead generation, UPRAISE has a question for you: when’s the last time you’ve refreshed your website? Optimizing your website is essential to getting high...
by Valeria Carrillo | May 16, 2022 | Public Relations
Although public relations and marketing often share the same short- and long-term goals and overlap in some activities, some differences exist. Marketing: The action or business of promoting and selling products or services, including market research and advertising.... by Valeria Carrillo | Jan 10, 2022 | Blog, Social Media
Social media generates data every single second of every day. It’s overwhelming to even think about using this data to predict a trend in a landscape where it feels like as soon as you have a handle on one trend, we’re onto the next! With an increasing number of...
