Katie Jewett

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Successful PR for Startups: Guide for 2025

Successful PR for Startups: Guide for 2025

PR for startups isn’t just a nice-to-have—it’s a critical growth tool. Startups have big stories to tell—but getting heard takes more than a great product. Strategic public relations (PR) can be the difference between staying under the radar and becoming a recognized...

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FinovateSpring 2024: PR Solutions

FinovateSpring 2024: PR Solutions

FinovateSpring 2024 will feature a lot of exciting new fintech products/solutions.   This article reviews some of these industry developments and considers fintech innovation from a marketing and PR perspective.  Startups can grow their bottom line by pursuing new PR...

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What is Segregation of Duties in Cybersecurity?

What is Segregation of Duties in Cybersecurity?

The fourth industrial revolution has brought about an increased risk of cyberattacks.  In the following sections, we discuss the segregation of duties, one of the key concepts in protecting your organization, as the risk of cyberattacks poses increased organizational...

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The SLAM Method for Phishing Detection

The SLAM Method for Phishing Detection

A nearly ubiquitous reliance on networks in the business world has made companies more prone to cyberattacks than ever. Yet, hostile actions are not always high-tech.  Phishing is one of the most common forms of social engineering attacks. In this article, we discuss...

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What are TTPs in Cybersecurity?

What are TTPs in Cybersecurity?

Cyberattacks are on the rise and are likely to increase significantly throughout 2024.  Given this reality, it’s more important than ever that companies understand how to mitigate these threats.  TTPs are one method of studying how hackers get into networks. In the...

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