4 Lessons from a Social Media Marketer

First, let’s talk about how I ended up at UPRAISE. My junior year of college I was given an opportunity as a social media marketer for an online marketing agency. With previous experience in marketing and event planning, I had never thought much about a...

5 Digital Marketing Tools for Social Media Pros

Handling social media seems easy at first, but in the long run, the challenge of keeping it interesting and “fresh” can prove difficult. Is engagement dropping because you’re using the same font in all of your images with quotes? Are followers getting tired of the...

Let’s Get Personal – Leveraging Your LinkedIn Presence

There was a time when a staple on everyone’s desk was – er, no, not staples, but we had those, too – the Rolodex. The Rolodex was where one kept the important business cards and other contact information accumulated in the course of business. The Rolodex...

4 Hard Truths of Social Media Marketing

Nothing in life comes easy. The same can be said for social media marketing. Whether you’re trying to increase engagement on a budget or make something go “viral,” it’s hard to come to terms that there isn’t a “right” or “best” way to do this....

Do’s and Don’ts of LinkedIn Profiles

As a frequent LinkedIn user, I am always trying to improve my profile even when currently employed here at Upraise PR. That’s because it’s great to have an always updated digital “resume.”   But when updating your profile, you have to be careful not to make a...