Non-profit Case Study
Supporting a $55 Million Capital Raise
HSSV turned to UPRAISE to raise awareness of its progressive approach to sheltering pets. We recommended some unusual ideas.
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Strategy + Positioning
Company and product launch planning
Positioning and messaging development
Competitor research
Market presence analysis
Crisis strategy development
Campaign integration
Awards + Listings
Award/listing identification and qualification
Cost/value analysis
Submission development
Promotion strategies
Digital Marketing + Marketing Automation
CRM organization and management
Email development and timing strategy
Workflow automation
Call to action creation
Target identification and acquisition
Speaking + Conferences
Speaker strategy
Submission strategy
Conference identification and qualification
Proposal development
Speaker training
Exhibit and booth strategy
Booth graphics and design
Booth traffic strategy
Exhibit services interaction
Exhibit logistics
Paid Media
Campaign creation
Channel strategy
Copy development
Graphic and video creation
Social Media
Social media presence strategy
Ongoing posting
Social events and contests
Social influencer programs
Social listening
Social polling and survey
Website + Graphic Design
Website strategy
Sitemap creation
Logo development
Graphic standards
Corporate identity
Graphic and infographic development
Video
Video strategy and ideation
Storyboard development
Script creation
Supporting graphics
Videography and editing
Final production
Metrics + Measurement
Competitor analysis
Email campaign analysis
Google Analytics
Lead generation tracking
Media coverage analysis
Paid media analysis
SEO
Social media analysis
“We asked UPRAISE to take on a challenging assignment. We planned to launch at Money20/20 and in four weeks needed a new website, announcement strategy and execution. UPRAISE delivered. The website was finished in three weeks, coverage kicked off with a TechCrunch profile and we entered into many promising discussions.”