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Cutting Through the Clutter at CES 2020

Year after year, Consumer Electronics Show (CES) remains among my favorite trade shows, despite its enormous size and how hard it can be to get around. After attending the show for almost 20 years, the sheer amount of innovation, cool products and energy still inspires...

The Fun Starts When the Trade Show Ends

Now the fun begins! The crowds are gone, booth breakdown is underway and that flight home is just on the horizon.  Your work at this trade show is nearly done, but is it? Savvy organizations wring every ounce of opportunity from trade shows by creating pre-show, at-show...

Overcoming Obstacles to Achieve Trade Show Success 2

Overcoming Obstacles to Achieve Trade Show Success

Trade shows are the first step toward making a splash in a larger market. Beneficial for launching new products, networking and more, exhibiting at a trade show is an integral piece of marketing that brands often forget. Planning is not easy, it gets busy, and...

Tips and Tricks for Designing a Successful Trade Show Booth Series – Part One

Part One: Designing Your Booth’s Backdrop  Trade shows are essential marketing outlets to connect with customers, resellers, business partners, potential investors, etc. On the show floor, your booth is an opportunity to tell your brand’s story. Here you can communicate to the world: who you are,...

Trifo Vacuums Up Media Coverage at CES 2019

In fall 2018, Trifo was spun out of a larger company, PerceptIn, that had developed highly advanced robotics. PerceptIn management split the company into two:  PerceptIn would focus on robotics for business applications, Trifo would focus on consumer applications. As a result of this...

27 Public Relations Conferences and Speaker Deadlines for 2019

Choosing which public relations conference or tradeshow best fits your company and public relations strategy can be difficult. From PRSA to PRNews, below we share 27 of the top 2019 public relations conferences in the U.S. and their speaker deadlines...