by Katie Jewett | Jan 26, 2026 | Blog, Public Relations
Search used to be simple: a question, a page of blue links and a fight to win the click. Brand discovery was essentially a story about rankings, keywords and referral traffic. That’s no longer how people find answers. As AI assistants and generative search become the...
by Katie Jewett | Jan 5, 2026 | Blog, Public Relations
In 2026, public relations is under more pressure than ever to prove its value. Media landscapes are more constrained, with fewer journalists and higher editorial bars. Attention is fragmented, and AI has moved from experimentation to infrastructure. At the same time,...
by Katie Jewett | Mar 17, 2025 | Blog, Public Relations
Over the years, the Ritz-Carlton brand has become renowned as the premier choice for luxury accommodations. Maintaining that reputation requires more than just a great social media campaign, although luxury influencers have certainly played a role. It’s one of the...
by Katie Jewett | Jan 20, 2025 | Blog, Digital Marketing
No one wants more useless emails cluttering their inbox. That’s why we’ve compiled a list of top newsletters to help you cut through the noise. Check out some of the best PR and marketing newsletters below to stay informed—without overwhelming your inbox. The Best PR...
by Katie Jewett | Jul 1, 2024 | Blog, Public Relations
Looking at past PR successes can be instructive for understanding where companies can grow and build positive consumer sentiment, sometimes in response to difficult circumstances. In the following sections, we provide some instances where PR efforts have resonated...
