by Tim Johnson | May 27, 2019 | Blog, Public Relations, Strategy, UPRAISE Perspective
Participating in my first new business meeting in 1986 was an eye-opening and terrifying experience for a young account executive. Would I present my part and my agency effectively, would I crash and burn in front of my bosses, would the execs from the prospect – all... by Tim Johnson | Nov 15, 2018 | Blog, Digital Marketing
Many of the companies we work with, startups and even mid-sized companies, have aspirations for their marketing programs that are bigger than their marketing budgets. We have developed several strategies to help these companies create an outsized market presence on a... by Tim Johnson | Feb 5, 2018 | Blog, Conference Prep
You developed a thoughtful, compelling abstract, pulled together some customers to present with you, submitted your submission on time and bingo! The conference manager emailed you this morning to let you know you’ve been accepted. Awesome! Now the real work begins.... by Tim Johnson | Jan 15, 2018 | Blog, Conference Prep
Speaking on stage at conferences can be an enticing “one-to-many” opportunity, a chance to reach a large number of prospective buyers or influencers in just 30 to 45 minutes. But getting that spot on stage can involve a lot of twists and turns along the way. First, I... by Tim Johnson | Apr 28, 2017 | Blog, Crisis Management
United Airlines vs. American Airlines By now, everyone should be well aware of the black eye, figuratively and literally, left on United and American Airlines this month. In case you missed it, here is a quick rundown of the events: First, we start with United...