We’re living in uncertain times, and this is especially true for soon to be college-grads expecting to enter the workforce. With most of the world under some sort of shelter-in-place order, now’s the time to do things you’ve put on the back burner; like working on...
Social Media
5 Social Media Posts Your Future Boss Doesn’t Want to See
If you’re actively looking for a job, it’s important to remember that employers use your social media as a second screening test. According to a 2018 CareerBuilder survey, 70% of employers use social media to screen candidates during the hiring process, and about 43%...
How To Integrate Social Media Into Your Trade Show Strategy
Participating in a trade show is a considerable investment of your company’s time, money and energy. So, how can you ensure you get the most out of your efforts? Let’s start by assessing your goals. What metrics must be met for you to consider your trade show...
4 PR Benefits of April Fools’ Day Jokes
The internet was a dangerous place last Monday, April 1. From your childhood Mr. Potato Head reinventing himself as a cooler, more hipster piece of produce, April Fools' Day caused skepticism throughout the internet causing many of us to fall victim to these annual PR...